Built for fashion brands · No app bills

Your Instagram brand deserves a real store.

We design, build and run your online store: your own admin, a checkout your customers trust, and fashion features built in. One flat price, no setup fee.

30-day money-back guarantee · No setup fee

The problem

Selling in DMs is exhausting.

Instagram is great for being found. It’s a terrible place to take orders.

Answering “price?” fifty times a day

Every order starts with the same questions about price, sizes and stock, and half the people never come back.

Apps that add up every month

Store builders look cheap until you add reviews, size charts, pre-orders and pop-ups, each with its own monthly bill.

A store that looks like everyone else’s

Your brand has a look. A template with your logo on top doesn’t show it.

How it works

From link in bio to a store that sells.

  1. 01

    We design your homepage, free

    Send us your Instagram handle. We design a homepage in your style, with your products, before you pay anything.

  2. 02

    We build the whole store

    Products, sizes, checkout, shipping and every page, set up for you. Moving from another store? We bring your products across.

  3. 03

    You run it from your own admin

    Orders, stock, prices and promo codes in one place, on your phone or laptop. Need something changed? We’re one message away.

Features

Fashion features, built in. Not bolted on.

Everything a clothing brand needs is included in the plan. We call them Wraps: switch one on in your admin and it just works.

Checkout

A checkout your customers trust

Cards, wallets and cash on delivery, with your brand on every step.

Sizing

Size charts that sell

A chart on every product page, with a cm / inches switch.

Reviews

Reviews from real buyers

A verified badge for people who bought. You approve the rest.

Restocks

Pre-orders and waitlists

Keep selling when a size runs out, or tell people the moment it’s back.

Recovery

Bags that come back

Unfinished checkouts get a gentle reminder with a link back to the bag.

Promotions

Promo codes with numbers

See which codes bring orders, and which ones people try that don’t exist.

Selling everywhere

Google and Instagram shopping

Your products stay in sync on Google and in your Instagram shop, prices and stock included.

Drops

3 drop pages a month, built by us

A custom page for every launch or collection, designed and built by our team. Included in every plan.

Analytics

Know what sells

Sales, best sellers and where your orders come from, in plain numbers.

Our work

Click through stores we’ve built.

Concept stores made on our platform. Open one and shop it like a customer would.

wraperers.com/work/merri-supply-co
Merri Supply Co.

Merri Supply Co.

A premium essentials concept store with a full admin panel. Shoppers get filters, detailed product pages, size guides and live delivery dates. Owners manage orders, stock, sales and offers themselves.

ConceptAdmin panelPremium
Open store Merri Supply Co. in a new tab ↗
wraperers.com/work/sundaze
sundaze

sundaze

A retro surf and skate concept store with playful offers: a spin-to-win discount wheel, a daily flash deal with a countdown, "build a set" bundles, colour-switching products and a mystery gift over $100.

ConceptSurfInteractive
Open store sundaze in a new tab ↗
wraperers.com/work/halftone
Halftone

Halftone

A bold streetwear concept store built around live offers: a sale countdown, "buy 2 tees, save 20%", a free-shipping progress bar, quick-add sizes and a working bag with promo codes.

ConceptStreetwearSale features
Open store Halftone in a new tab ↗

Why fashion brands choose Wraperers over Shopify.

Same goal, a store that sells. A very different bill at the end of the month.

FeatureWraperersShopify + apps
SetupBuilt for you, no setup feeYou build it, or pay someone to
DesignDesigned around your brandA theme you customise
Fashion featuresIncluded: size charts, reviews, pre-orders, waitlistsMostly paid apps, each billed monthly
Drop pages3 custom pages a month, built by usBuild them yourself
HelpThe people who built your storeHelp centre and forums
Price$60 a month, flatPlan + apps + theme

Shopify’s plans and app prices change, so check their current pricing.

One predictable price. Zero surprise apps.

No setup fee. Every plan has the whole store, every Wrap and 3 drop pages a month. Your domain, payment fees and custom work are separate, always quoted upfront.

Monthly

a month · stop any time

$60

  • Your custom store
  • Your own admin
  • Every Wrap included
  • 3 drop pages a month
  • Hosting and updates
Get a free preview
Most popular

6 months

$55 a month · save $30

$330

  • Everything in Monthly
  • Paid once, for 6 months
  • 3 drop pages every month
Get a free preview

12 months

$45 a month · save $180

$540

  • Everything in Monthly
  • Free store migration
  • Priority support
Get a free preview

Everything you need to know.

Is the homepage preview really free?
Yes. We design it using your brand and products so you can see exactly what you’d get. There’s no obligation to go ahead.
How much does it cost?
$60 a month with no setup fee, or pay for 6 months ($330, $55 a month) or 12 months ($540, $45 a month). Your domain, payment gateway fees and any custom work are charged separately, and custom work is always quoted upfront.
Is there a guarantee?
Yes. If you’re not happy within 30 days of your store going live, tell us and we’ll refund your subscription fee in full.
Can I move from Shopify?
Yes. We bring your products across for you, and on the 12-month plan the move is free.
What are drop pages?
A custom page for a launch or a collection, designed and built by us. Every plan includes 3 a month. Unused ones don’t carry over.
Can I update the store myself?
Yes. Every store comes with an admin where you edit products, prices, stock and promo codes yourself.
Which countries do you work with?
Brands in India and Australia today. Indian stores take payments through Razorpay or Cashfree and ship with Shiprocket. Stores elsewhere take payments through Stripe and can sell in other currencies.

Let’s see your brand online, free.

Tell us about your brand and we’ll send you a free homepage preview. Or reach us on Instagram or by email. Instagram: @wraperers. Email: hello [at] wraperers.com.